Ready to turn your blog into a money-making machine?!
The average blog can add an extra $35,000 a year to their profits purely by adding a digital product or two to their virtual shelves – and that’s just the average blog, imagine if you sold multiple products!
Digital products are your secret weapon for generating passive income. The real magic?
Once you’ve created your product, it’s all profit from there—no worrying about inventory or shipping costs.
Based on sales data, these are the top 13 must-have digital products that are not only easy to make but also fly off the virtual shelves.
From beginner to pro-level ideas, these are the most in-demand money makers.
13 Most In Demand Digital Products for Bloggers to Monetize Their Content Effortlessly
1) E-Books
E-books are a classic digital product that are perfect for bloggers in any niche – and surprisingly, they still sell really well – the key though?
Not to stuff it with everything you know, but instead with a transformation, aka what are you going to help your customer achieve specifically.
Whether you write a guide, a “how-to,” or an in-depth deep dive into your niche expertise, e-books provide immense value to readers while positioning you as an authority.
- Why it works: E-books give your audience an easy-to-digest, comprehensive resource. Plus, they’re straightforward to create.
- Advanced Tip: Offer your e-book as both a standalone product and as part of a bundle with other resources for added value.
Platforms: Sell on your blog or platforms like Gumroad, Amazon Kindle Direct Publishing, Shopify or Sellfy.
Related: 12 Digital Products With The Highest Profit Margin (Launch Your 6 Figure Business!)
2) Printable Planners & Worksheets
Printable planners and worksheets are a huge hit, especially in niches like productivity, wellness, and personal development.
Bloggers who create templates for habit trackers, daily schedules, or even meal planners often tap into a thriving market.
- Why it works: People love tools that help them get organized and stay on track. Printables are practical, reusable, and customizable.
- Beginner Tip: Use tools like Canva to create polished designs with minimal effort.
Platforms: Etsy, Gumroad, Shopify.
Related: 17 Easy Ways to Make Money with Canva ($6,000+ a Month Ideas!)
3) Online Courses
If you’ve mastered a specific skill, creating an online course can be incredibly lucrative – many bloggers make 6 figures from their courses alone.
Whether it’s photography, blogging, fitness, or personal finance, sharing your expertise in a structured course format offers immense value to your audience.
- Why it works: Online courses are a premium product, meaning you can charge a higher price for in-depth training. Most courses sell for at least $99.
- Advanced Tip: Offer a mix of video lessons, downloadable materials, and interactive components for maximum engagement.
Platforms: Teachable, Thinkific, Udemy.
4) Stock Photos
If you have an eye for photography, stock photos are a hot commodity for bloggers, website designers, and social media marketers.
Create themed bundles of photos that cater to specific niches—think “boho home décor,” “minimalist office space,” or “colorful flat lays.”
- Why it works: Visual content is in high demand, especially for businesses looking to improve their online presence.
- Beginner Tip: Start by selling small bundles of 10-15 photos to test the waters.
Platforms: Etsy, Shutterstock, Adobe Stock, your own blog.
Related: 15 Lucrative Photography Side Hustles To Turn Your Passion Into Profit!
5) Email Templates
Don’t want to cater to blog readers but instead other businesses or bloggers?
Email marketing is crucial for businesses, but many people struggle with crafting the perfect email.
Bloggers can monetize their skills by offering customizable email templates for various industries and needs, such as welcome sequences, product launch emails, or even thank-you notes.
- Why it works: Business owners are willing to pay for professional email templates that save them time and effort.
- Advanced Tip: Bundle your templates with video tutorials on how to use them effectively.
Platforms: Sell on your own site, or Etsy, and Gumroad.
Related: How to Get Paid to Read Emails ($200+ Ideas)
6) Social Media Graphics
Designing eye-catching social media graphics is a time-consuming task that many people prefer to outsource.
Bloggers with a knack for design can create and sell templates for Instagram posts, Pinterest pins, or Facebook ads that clients can easily customize.
- Why it works: Ready-to-use graphics save businesses and influencers hours of design time.
- Beginner Tip: Canva is an excellent tool for creating professional-looking graphics without advanced design skills.
Platforms: Creative Market, Etsy, your own blog.
7) Website Themes & Templates
If you have experience with web design, creating custom website themes or templates for platforms like WordPress, Shopify, or Squarespace is an advanced but profitable digital product.
These are particularly in demand among bloggers and small businesses who want a professional-looking website without hiring a designer.
- Why it works: Pre-designed themes and templates allow users to set up a polished website quickly and affordably.
- Advanced Tip: Offer responsive designs that are mobile-friendly and come with customization options.
Platforms: ThemeForest, Creative Market, your own website.
8) Digital Art & Printables
Whether it’s inspirational quotes, beautiful abstract art, or personalized prints, digital art has skyrocketed in popularity.
Bloggers with an artistic flair can create downloadable prints for home décor, offices, or even phone wallpapers.
- Why it works: With no shipping costs and instant delivery, digital art is easy for customers to purchase and use immediately.
- Beginner Tip: Stick to popular themes like motivational quotes, floral designs, or seasonal décor.
Platforms: Etsy, Creative Market, Society6.
Related: 20 In-Demand Digital Downloads to Sell on Etsy That Are Easy to Make
9) Private Memberships & Paid Communities
Creating a private membership or paid community allows you to offer exclusive content, one-on-one coaching, or access to a tight-knit community.
Bloggers can monetize their audience by providing valuable resources, live Q&As, or premium content behind a paywall.
- Why it works: People love being part of exclusive groups where they can interact with like-minded individuals and experts.
- Advanced Tip: Offer tiered pricing so members can choose the level of access they want.
Platforms: Patreon, Substack, MemberPress.
10) Audio Files (Podcasts, Meditation Tracks, Audiobooks)
Audio content is increasingly popular, especially for audiences who prefer to consume information on the go.
Bloggers can sell downloadable podcast episodes, meditation tracks, or even audiobooks of their written content.
- Why it works: Audio is a format that complements busy lifestyles, appealing to people who want to learn or relax while commuting, exercising, or working.
- Advanced Tip: If you’re selling guided meditations or podcasts, offer both a free version and a premium version with extra content.
Platforms: Shopify, SoundCloud, your blog.
11) Checklists & Cheat Sheets
People love quick, actionable resources. If you’re an expert in your niche, creating simple checklists or cheat sheets can provide value without overwhelming your audience.
These are perfect for beginners looking for a place to start or seasoned pros who need a refresher.
- Why it works: They’re easy to create and offer your audience an instant, helpful solution to their problem.
- Beginner Tip: Offer them as lead magnets to grow your email list, then upsell other products later.
Platforms: Etsy, Gumroad, Shopify.
Related: 18 Canva Templates That Sell Like Crazy and Are Easy to Make!
12) Video Tutorials & Webinars
Video content continues to reign supreme, especially for learning-based niches.
Bloggers can create pre-recorded video tutorials or host live webinars to share their expertise.
Whether you’re teaching makeup techniques, coding skills, or fitness routines, videos are an engaging and highly profitable digital product.
- Why it works: People love learning from visual content. It also allows you to charge higher prices for premium information.
- Advanced Tip: Use platforms like YouTube to grow your audience with free content, then funnel them into paid tutorials or courses.
Platforms: Teachable, Thinkific, Vimeo.
Related: How to Start a YouTube Channel to Replace Your Full Time Income
13) Subscription Boxes for Digital Content
Subscription models are wildly successful because they offer recurring revenue. Bloggers can create monthly or quarterly digital content subscription boxes that include exclusive resources such as printables, templates, stock photos, or tutorials.
- Why it works: Subscriptions create long-term relationships with customers and offer consistent income.
- Advanced Tip: Offer bonuses for long-term subscribers to keep them invested.
Platforms: Patreon, Podia, your website.