Looking for the most profitable things to sell online that don’t involve much or any hands-on making?
Whether you’re a complete beginner wanting to make more money on the side or you’re a seasoned entrepreneur looking to add an additional income stream, I’ve got you covered.
Based on Google Trends, Pinterest commerce stats and number of units sold on platforms such as Shopify and Etsy, certain product categories stand out for their profitability and market demand; here’s a detailed look at them.
Most Profitable Things to Sell Online in 2024 and Beyond
1) Subscription Boxes
Subscription boxes have been a rising trend over the past few years and show no signs of slowing down.
In fact, in 2023 alone searches for them rose by a whopping 82% year on year!
Not only do they offer convenience and personalization but people love them because of the surprise they receive every month.
There are several best-selling and highly profitable niches within this category that you can explore:
- Beauty boxes: Skincare and makeup products curated monthly.
- Snack boxes: International snacks or healthy snacks for specific diets.
- Hobby boxes: Craft supplies, books, crystals or even gardening kits.
The key to success with subscription boxes is finding a niche that isn’t overly saturated and providing high-quality, unique products that justify the recurring cost.
The potential for steady, recurring revenue makes this a particularly attractive option.
The average seller makes just over $5,200 a month in profit, which is incredible.
2) Stickers
Stickers may seem simple, but they have a massive market, especially among younger demographics!
They are inexpensive to produce and can be sold in bundles or personalized to suit different tastes.
The average part-time sticker seller makes $1,300 in profit every month, but full-time sellers can easily net a healthy $4,000+ a month with the right market.
Custom stickers for laptops, water bottles, planners, and journals are particularly popular.
Related: How to Make Stickers to Sell Online (Even if You Can’t Draw!)
From cute and quirky designs to motivational quotes, there’s a sticker for everyone!
Entrepreneurs can easily enter this market by using print-on-demand services, which reduce upfront costs and inventory risks.
3) Smartphone Accessories
With the ever-growing dependence on smartphones, the accessory market remains robust.
For the highest profit margins consider selling:
- Personalized Phone cases: Customizable, protective, or themed cases.
- Screen protectors: High-quality tempered glass.
- Chargers and cables: Innovative designs or eco-friendly options.
- Phone grips and stands: Practical and trendy designs.
Smartphone accessories are often seen as essential purchases, making them an incredibly stable market.
Innovations like wireless charging and the constant release of new phone models keep this market dynamic and full of opportunities for creative entrepreneurs.
4) Alternative Skincare
The skincare industry is booming, but there’s a growing demand for products that use alternative, organic or natural ingredients.
Hypoallergenic and cruelty free searches rose by a staggering 251% in 2023 alone.
Consumers are looking for:
- Organic skincare: Products free from synthetic chemicals.
- CBD-infused skincare: Known for its calming properties.
- Vegan and cruelty-free products: Ethically produced skincare.
The trend towards wellness and self-care continues to drive this market. Offering or finding products with clear, beneficial ingredients can attract a loyal customer base.
Detailed product information and transparency about sourcing is an absolute must to further enhance consumer trust and appeal.
5) Printables
Though this niche is heavily saturated, I can’t say enough good things about printables; in fact, it’s how I made $10,000 a month on Etsy!
Related: How I Make $10,000 a Month Selling Printables on Etsy (Step-By-Step Plan)
Printables are a low-cost, high-margin product perfect for digital entrepreneurs.
They include:
- Planners and calendars: Customizable and aesthetically pleasing designs.
- Educational worksheets: For parents homeschooling their children.
- Decorative prints: Wall art that can be downloaded and printed.
The beauty of printables is the low overhead costs. Once designed, they can be sold an unlimited number of times with minimal additional effort.
This passive income potential makes printables a lucrative product category, especially for those with a knack for design and creativity.
I’m going against the grain in saying this, but don’t blindly copy the best-seller printables you’re already seeing out there.
This is one of the fastest ways to have your credibility tarnished or worse have a copyright claim slammed onto your store.
You can absolutely look for inspiration but think of what you would do differently, how would you improve it? What else would you offer? This is the quickest way to attract customers who love your work and your work only.
6) Supplements
Health and wellness supplements will always have a high-profit margin and consistent demand.
The average supplement and vitamin seller makes $9,350 a month according to Statistica.
As the route to making your own supplements is quite a lengthy one, you can always consider wholesaling them, aka buying them at a trade price and then marking up to re-sell. This works especially well with known household brands.
To maximise profits focus on:
- Vitamins and minerals: General health or targeted benefits.
- Protein powders and bars: For fitness enthusiasts.
- Nootropics: Supplements aimed at improving cognitive function.
With effective marketing, education on benefits, and stringent quality control, this market offers substantial profit potential.
Regulatory compliance and clear labeling are crucial for success in this industry.
7) Designer Clothes
Selling designer clothes online taps into the luxury market, which is resilient and lucrative.
Surprisingly, designer clothes can be easily thrifted in upmarket areas, as lots of people don’t have the time nor the patience to re-sell them on themselves.
The most profitable sub-niches include:
- High-end fashion brands: Either directly from designers or through consignment.
- Handbags and shoes: Pieces that many women will pay a small fortune for even if they’re second hand.
- Limited edition pieces: Exclusive items that aren’t widely available.
- Vintage designer wear: Classic pieces that retain value over time.
The appeal of luxury and exclusivity drives this market. Providing authenticity guarantees and excellent customer service can build a loyal clientele.
To see the most success and increase your potential customer base, you’ll want to list your items on an online platform to sell.
I’ve listed the best places to sell second hand clothing online in my article below (as well as which places to absolutely avoid!)
Related: How to Make a Ton of Money Selling Clothes! (Complete Guide)
8) Eco-Friendly Household Items
As environmental awareness increases, so does the demand for eco-friendly products, this is especially true on Tiktok and Instagram!
The clean look is going crazy at the moment!
Household items that are sustainable and ethically produced include:
- Reusable kitchen wraps: Alternatives to plastic wrap.
- Bamboo utensils: Durable and biodegradable options.
- Compostable bags: For kitchen waste or storage.
- Plastic alternative storage: Alternatives to a home full of chemical filled plastic.
Eco-conscious consumers are willing to pay a premium for products that reduce their environmental impact, in fact up to 370% more if they believe it will positively impact their long-term health.
Highlighting the sustainability aspects of your products and using eco-friendly packaging can further attract and retain customers in this growing market.
9) Eco-Friendly Cleaning Items
Similarly, eco-friendly cleaning products are gaining popularity.
On Amazon, the average seller on eco-friendly cleaning items makes $4,700 a month after Amazon has taken their share.
Items to consider are:
- Natural cleaning sprays: Non-toxic, plant-based cleaners.
- Reusable cleaning cloths: Made from sustainable materials.
- Plastic-free brushes and scrubbers: Biodegradable and durable.
Offering effective, natural alternatives can tap into this increasingly high demand.
Transparency about ingredients and demonstrating effectiveness through reviews and testimonials can boost sales.
10) Specialist Coffee
Coffee aficionados are always looking for unique and high-quality coffee experiences!
Selling specialist coffee can be highly profitable if you focus on:
- Single-origin beans: Coffee from specific regions known for quality.
- Subscription services: Monthly delivery of curated coffee selections.
- Ethically sourced beans: Fair trade and sustainably farmed options.
The rise of coffee culture and the appreciation for artisanal products makes this one seriously lucrative market – annually it’s worth $461 billion!
Educating consumers about the origins and tasting notes of your coffee can enhance the buying experience and justify premium pricing.
11) Courses
Online learning has exploded in popularity, and despite what most people think, it’s not too saturated, especially if you have a stellar personal brand behind you.
Creating and selling courses can still be an immensely lucrative business if you have expertise in a particular area.
Popular course topics include:
- Business and entrepreneurship: How to start and grow a business.
- Personal development: Time management, productivity, and self-improvement.
- Technical skills: Coding, graphic design, and digital marketing.
The flexibility and accessibility of online learning make it a preferred choice for many.
Creating high-quality content and marketing it effectively can attract a global audience, providing a significant income stream.
Related: Top 10 Free Courses to Help You Make More Money Online & in Your Career
12) Handmade Crafts
The market for handmade items continues to thrive, driven by consumers’ desire for unique, artisan products. This is especially true on Etsy, Shopify and Amazon Handmade.
For top profits, consider selling:
- Jewelry: Custom or themed pieces.
- Home decor: Handmade candles, pottery, or textile art.
- Fashion accessories: Hand-knit scarves, bags, or hats.
Platforms like Etsy have made it easier than ever to sell handmade items online.
The personal touch and uniqueness of handmade products can command higher prices and foster loyal customer bases.
Related: 24 Best Easy Things to Make and Sell Online For Extra Money
Related: 21 Printables That Sell Like Crazy Online ($5,000+ Month Business Idea)
13) Personalized Gifts
Personalized items make memorable gifts and have a high perceived value.
Ideas for lucrative personalized gifts include:
- Customized jewelry: Name necklaces or birthstone rings.
- Engraved items: Personalized cutting boards, flasks, or photo frames.
- Custom prints or magnets: Personalized family portraits or maps.
The demand for unique and thoughtful gifts is always high, this is especially true if you can personlaize for birthday, weddings, anniversaries and bachelorette/bachelor parties.
Personalized gifts cater to this need perfectly, offering a special touch that generic products can’t match.
Using personalization tools such as Templet or CORJL (for printable items) and marketing strategies can maximize your reach and profitability.
14) Wedding Dresses
Bridal fashion is a high-value market (we’re talking $44 billion in 2023 alone).
Offering wedding dresses online can attract a global clientele.
For top profits, consider:
- Custom-made gowns: Tailored to individual measurements (this is the most expensive start-up route)
- Designer dresses: High-end options for luxury weddings.
- Second-hand gowns: For brides on a budget looking for beautiful but affordable options.
The emotional and significant nature of weddings means that brides are often willing to invest in the perfect dress.
Providing a seamless, high-quality customer experience, from virtual fittings to customization options, can set your business apart in this competitive market.
15) Home Organization Supplies
With the trend towards minimalism and organized living, home organization supplies are in high demand.
Popular items include:
- Storage solutions: Stylish bins, baskets, and shelving units.
- Labeling systems: Custom labels for pantries, closets, and office spaces.
- Organizational planners: Tools to help plan and maintain organized spaces.
Customers are increasingly seeking ways to declutter and optimize their living spaces.
Offering practical, attractive, and innovative organizational solutions can attract a broad customer base.
Partnering with influencers who promote organized living can also help drive sales.
16) Digital Art
With the rise of NFTs (non-fungible tokens) and digital art galleries, selling digital art has become a lucrative market.
Artists can create and sell unique pieces directly to consumers or investors, capitalizing on the growing interest in digital ownership and art investment.
Platforms like OpenSea and Rarible allow artists to mint their creations as NFTs, providing a new revenue stream.
The scarcity and exclusivity associated with NFTs drive up their value, making them attractive to collectors.
Additionally, digital art can be reproduced in multiple formats, such as prints or merchandise, offering further monetization opportunities.
Related: 23 Hobbies That Make Money: Build Your 6 Figure Business!
17) Fitness Equipment
Home fitness continues to be popular, driven by convenience and the desire for a healthier lifestyle.
Items like resistance bands, dumbbells, yoga mats, and smart fitness devices cater to a broad audience looking to exercise at home.
Marketing strategies that highlight the benefits of home fitness, such as cost savings on gym memberships and the ability to maintain a workout routine during busy schedules, can attract a wide range of customers.
18) Pet Supplies
The pet care industry is booming, with a strong focus on health and wellness for pets.
For the most profit consider selling:
- Premium pet food: organic and natural pet food
- Accessories: accessories and interactive toys
- Innovative pet tech: like automatic feeders and GPS trackers
Building a brand that emphasizes the well-being and happiness of pets can foster customer loyalty and repeat business.
Related: How to Start a Successful Dog Treat Business From Home ($4,000+ a Month Idea!)
19) Children’s Educational Toys
Educational toys that promote learning and development are highly sought after by parents.
Products that are fun, safe, and educational, such as STEM kits, puzzles, and interactive books, can capture this market effectively.
With the increasing focus on early childhood education and development, parents are looking for toys that offer more than just entertainment.
Highlighting the educational benefits and developmental milestones that can be achieved with your toys can appeal to conscientious parents.
Collaborating with educators and child development experts can add credibility and boost your brand’s reputation.
Related: 12 Real Ways for Teachers to Make Good Money in the Summer
20) Plant-Based Foods
The demand for plant-based foods is increasing as more people adopt vegan and vegetarian diets.
Selling plant-based snacks, meal kits, or specialty ingredients can attract health-conscious and eco-friendly consumers.
This market is driven by concerns about health, animal welfare, and environmental sustainability.
Offering a variety of delicious and convenient plant-based options can cater to both dedicated vegans and those looking to reduce their meat consumption.
Clear labeling, nutritional information, and creative recipe ideas can help customers integrate these products into their daily diets.
21) Home Automation Devices
Devices like smart thermostats, security cameras, and voice-controlled assistants offer convenience and security, making them popular among tech-savvy consumers.
The integration of Internet of Things (IoT) technology into everyday household items creates a seamless and connected living experience.
Marketing these products should emphasize the benefits of enhanced security, energy efficiency, and ease of use.
Demonstrations and tutorials showing how these devices can simplify daily tasks and improve home management can attract a tech-oriented audience.
22) Luxury Bedding
High-quality bedding products, such as Egyptian cotton sheets, weighted blankets, and memory foam pillows, appeal to consumers seeking comfort and better sleep.
Marketing the health benefits of quality sleep can drive sales in this niche.
As people become more aware of the importance of sleep for overall well-being, there is a growing willingness to invest in premium bedding.
Highlighting the materials, craftsmanship, and unique features of your products can justify higher price points.
Offering a satisfaction guarantee or sleep trial can reassure customers of their investment.
23) DIY Craft Kits
Kits for knitting, painting, woodworking, or even brewing beer at home provide a fun and engaging experience for consumers, this is especially true for those in retirement.
These kits are particularly appealing as gifts or as activities for family bonding.
The convenience of having all necessary materials and instructions in one package makes it easy for beginners to get started.
Creating themed kits for holidays, seasons, or special occasions can drive seasonal sales.
24) Virtual Reality Experiences
As VR technology becomes more accessible, offering VR experiences or equipment can be highly profitable.
This can include VR headsets, games, or even virtual tours and educational programs.
The immersive nature of VR provides unique experiences that can’t be replicated with traditional media.
Marketing should focus on the innovative and engaging aspects of VR, targeting tech enthusiasts, gamers, and educational institutions.
Demonstrations and free trials can help potential customers experience the benefits first-hand, driving interest and sales.
25) Sustainable Fashion
Selling eco-friendly clothing made from organic or recycled materials, or running a second-hand shop with curated, high-quality items, can attract eco-conscious consumers.
The key is to combine style with sustainability, offering fashionable items that don’t compromise on ethical standards.
Transparency about sourcing, production processes, and the environmental impact of your products can build trust with customers.
Collaborating with sustainable fashion influencers and participating in eco-friendly initiatives can enhance your brand’s reputation and reach.
